Post by account_disabled on Jan 25, 2024 4:16:50 GMT
Google Data Studio lets you customize easy-to-understand visualizations for in-depth data analysis. Contextual advertising specialist Elena Khitrova describes the main capabilities of this tool and options for working with it. You will also learn about useful charts and graphs that are worth taking into account . The article will be useful to marketers, PPC specialists and anyone involved in analyzing and measuring the effectiveness of Google Ads campaigns and data from other channels. Reading time: 12 minutes What is Google Data Studio Data Studio Interface Charts and graphs to consider Histograms in dynamics Summary data Pivot tables Marker tables Custom metrics and parameters What is Google Data Studio Google Data Studio is a tool that helps you analyze the effectiveness of advertising campaigns and visualize data from different sources.
Its main Fax Lists advantage is its clear interface and built-in connectors with Google Ads and Google Analytics. Why Google Data Studio reports are useful: it's free; ready integration with Google Ads; intuitive interface - if you have not worked with the service before, it is not difficult to understand; easy learning - Google Data Studio is very popular, so there are lessons, instructions and much more for it online. Data Studio Interface The main page has the following tabs: reports - a list of your own reports and an introductory one from Data Studio, which briefly illustrates the operation of this tool; data sources - here you can create a source, for example Google Ads accounts, that you plan to use, you can do this in the report itself; workspace is a new feature of Data Studio, these are kind of summaries, it is still in the beta testing stage.
google data studio workspace Below the working tabs, reference information on the operation of the tool with video tutorials and sample reports is available. To create a report, you need to select any template in the top panel or create an empty one and fill it out yourself. creating a google data studio template When you access a report, the following panels are available to you: panel with structural elements at the top of the page; “Data” and “Style” panel for charts on the right; report pages. The structure panel includes various types of charts and other blocks for segmenting data. Here you can add multiple pages to the body of the report. For example, this is useful when creating one report in which you need to indicate data in the context of different countries or traffic acquisition channels.
Its main Fax Lists advantage is its clear interface and built-in connectors with Google Ads and Google Analytics. Why Google Data Studio reports are useful: it's free; ready integration with Google Ads; intuitive interface - if you have not worked with the service before, it is not difficult to understand; easy learning - Google Data Studio is very popular, so there are lessons, instructions and much more for it online. Data Studio Interface The main page has the following tabs: reports - a list of your own reports and an introductory one from Data Studio, which briefly illustrates the operation of this tool; data sources - here you can create a source, for example Google Ads accounts, that you plan to use, you can do this in the report itself; workspace is a new feature of Data Studio, these are kind of summaries, it is still in the beta testing stage.
google data studio workspace Below the working tabs, reference information on the operation of the tool with video tutorials and sample reports is available. To create a report, you need to select any template in the top panel or create an empty one and fill it out yourself. creating a google data studio template When you access a report, the following panels are available to you: panel with structural elements at the top of the page; “Data” and “Style” panel for charts on the right; report pages. The structure panel includes various types of charts and other blocks for segmenting data. Here you can add multiple pages to the body of the report. For example, this is useful when creating one report in which you need to indicate data in the context of different countries or traffic acquisition channels.